EA x COPA90

Beat the Bias

It's a special privilege to work on a project that's not only really cool but one that also does good.

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I led the creative effort for the 2nd year of the Beat this Bias internship program, an incredible opportunity offered by COPA90 and EA that champions creators from minority ethnic backgrounds. Giving interns placements at some of the biggest voices in football.

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Starting with a campaign that brought in a diverse range of applicants just in time for the Woman's Euros. We held watch parties, interviewed fans at games, and finally collated all that the interns learned into a 26 page Zine, focused on the future of the Women's game.

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Working with a number of talented designers, the Zine both physical and digital, is to be showcased at the EA F23 launch event. Presented to hundreds of the leading voices in the Industry