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Wimbledon x Amex
The Virtual Hill
We got the chance to work on the second year of the Virtual Hill for Wimbledon and Amex.
The Virtual Hill is a more explorable and gamified version of its predecessor. Taking inspiration from trending platformers like Animal Crossing, we worked to make the world fill 'fuller' allowing spectators to deepen their relationship with the history of the sport.
There were quests, easter eggs, prizes, picnic spots and character customisation, all within an explorable bespoke built 3D environment.
Customisation
Multiplayer
Exploration
Quests
Homebase
Quizzes
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